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Summit Content

2020 Dubai World Expo Global New Retail + MCN Industry Summit 2022 Dubai Home

Name: "2020 Dubai World Expo-"New Retail and MCN Summit" (GNR&MCN Summit)


Time: 2nd Feb to 19th Feb 2022


Location: Dubai Exhibition Center (DEC), located at the front of the Expo site.

Participating guests: Dubai World Expo Bureau, the world's top 500 well-known entrepreneurs, the founder of MCN Industry Company, a popular world-class idol superstar, and a world-renowned celebrity.

Theme: New Retail-a new starting point for global trade. Co-host: Dubai Expo 2020 Organizing Committee,


Sino Focus Business Marketing LLC


Content composition: New Retail Brand Exhibition + Global New Retail Forum + Global MCN Awards Ceremony

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Summit Content

Venue: Dubai Exhibition Center DEC

The Dubai Exhibition Center DEC is the most advanced, flexible, and multi-functional venue for the Dubai World Expo, helping to hold world-class events during the 2020 World Expo.


More than 45,000 square meters of exclusive event space, with exhibition halls, multi-functional halls, theaters, and auditoriums, which can host various conferences, exhibitions, summits, conferences, awards ceremonies, celebration banquets and performances.


DEC is located in the center of the 2020 World Expo site, with the latest technology, on-site catering facilities, and advanced audio-visual and communication facilities to ensure the best event experience.

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Venue: Dubai Exhibition Center DEC

Space location map of DUBAI EXHIBITION CENTRE for GNR&MCN EXPO
300 meters away from the site of Expo 2020 Dubai, adjacent to the Metro Line of Expo 2020 Dubai

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A new starting point for global trade-new retail

What You Need to Know

New retail, that is, individuals and enterprises relying on the Internet, through the use of advanced technology such as large data, human intelligence, etc., to upgrade and transform the production, circulation and sales process of goods, and to reshape the business structure A new retail model that deeply integrates online services, offline experience, and modern logistics.
There will be more than 300 well-known speakers looking forward to the future of the new retail industry, and industry leaders will share their experiences and achievements to help companies change and develop. New media platforms, opinion leaders and content producers from all over the world will bring new influences and opportunities to the emerging retail industry.

New retail-a new starting point for global trade

12000

Exhibition area

Post endemic Economy

1000+

Exhibitors

Global e-commerce

500+

Industry Intentional Leader

Large data

20000000+

Visitors

Smart

Sector Composition

  1. World New Retail Forum12 summit forums, 500+ industry leaders, 24 theme conferences World

  2. New Retail Exhibition 500-seat brand exhibition area, 10+ interactive activities, full Tianyi 5GVR global live broadcast Global Red Festival

  3. 200 international top-streaming network names, international performances + awards ceremony, interactive live broadcast on 200+ streaming media platforms around the world

World New Retail Exhibition

  • Area 1C is the new retail exhibition area.

  • The 7,000-square-meter exhibition area provides a product display platform for various participating brands and institutions, and the 500-seat booth will provide ample exposure and display opportunities.

  • The exhibition area is equipped with a region-wide LED display wall and global 5G live broadcast coverage. Hundreds of millions of live broadcasts and official reports from various countries will provide global exhibition opportunities for various resident brands to promote the global trade process.

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World New Retail Exhibition

  • Area 1C is the new retail exhibition area.

  • The 7,000-square-meter exhibition area provides a product display platform for various participating brands and institutions, and the 500-seat booth will provide ample exposure and display opportunities.

  • The exhibition area is equipped with a region-wide LED display wall and global 5G live broadcast coverage. Hundreds of millions of live broadcasts and official reports from various countries will provide global exhibition opportunities for various resident brands to promote the global trade process.

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Global New Retail Forum

  • Areas 1A and 1B are the areas of the World New Retail Forum.

  • A multi-scale meeting space of 4,000 square meters will hold a large-scale forum.

  • Participants: High-level management of the world's top 500 companies, world-renowned investors, and key points from governments of various countries.

  • Theme of the forum: New situation, new opportunities, new growth-the outlook of the new retail era.

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Global New Retail Forum

Executive summary:

  • The chairman of the Dubai World Expo Bureau will give a welcome speech

  • A number of new retail elites and internationally renowned MCN institutions will be invited to the launch.

  • On behalf of China and Arab countries, Chinese companies have signed trade agreements with many countries in the Middle East and Africa.

  • Put forward the initiative of the Top 100 New Retail Alliance.

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Organized Functions

Global Red Festival

A Real Success

The Global Red Ceremony will invite TOP10 internationally renowned Internet celebrities in mainstream media such as YOUTUBE, INSTAGRAM, TIKTOK, etc.

Jointly explore the possible integration of new retail and MCN, and carry out a red award ceremony for each achievement.

Cooperate with the global Top100 (ranking in output value) MCN organization to evaluate and award awards.

The entire feast will be broadcast live simultaneously on 192 national platforms around the world.

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Global TOP100 Red Ranking List Awards-Global Red Ceremony Core Content

Exceptional Achievement

The global top 100 rankings, the comprehensive tiktok youtube ins three platforms and the comprehensive activity and number of fans of the cooperation platform of this summit are used as reference data

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2020 Dubai Expo China Promotion Conference and Expo New Retail + MCN Industry Summit

2021 China Forum + Warm-up Exhibition

Name: 2020 Dubai World Expo China


Promotion Conference, and World Expo "New Retail and MCN Summit (GNR&MCN EXPO) China Forum, + Warm-up Exhibition



Theme: New Retail-A New Starting Point for Global Trade


Co-organizers: Dubai Expo 2020

Organizing Committee, Sino Focus Business Marketing LLC,  Yiju Media Time: 2020 December 2021 to 2021 December



Location: Beijing, Shanghai,  Chengdu, Shenzhen.

Participating guests: Dubai World Expo Bureau, the world's top 500 well-known entrepreneurs, the founder of MCN industry company, a popular world-class idol superstar, and a world-renowned celebrity. Content composition: China New Retail Brand Exhibition + "New Retail + Forum" + Global Reds Club + Superline Mega-brand Concert.

Conference Crowd
Conference Crowd

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Image by Product School
Image by Product School

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Conference Crowd
Conference Crowd

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Domestic preheating branch

A Real Success

Approved by the Dubai World Expo Bureau to create a good public opinion atmosphere for the "GNR&MCN " summit. In 2021, the China Council for the Promotion of International Trade and the China Association for the Promotion of Agricultural Cooperation will co-organize the "GNR&MCN  warm-up summit in Beijing, Shanghai, Dadao and Chengdu.

At the same time, entrusted by the Dubai World Expo Bureau, the official promotion meeting of the Expo 2020 organized by the World Expo Organizing Committee in China was incorporated into the warm-up summit as a key content for output.

Each warm-up summit lasts for 5 days, and the agenda covers thematic forums, new retail exhibitions and live performances.

A total of 54 new retail + performance online parties will be held within one year.

While preparing for the offline warm-up summit, we will integrate media resources and build the "GNR&MCN EXPO" official website and digital platform to provide information support and online services for domestic guests and attendees.

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Online performance

A Real Success

•54 online performance parties, with an average of 4 million views per show. Total online traffic is 220 million+

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Red Interactive

Exceptional Achievement

•54 online performance parties, with an average of 4 million views per show.

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Summit Focus

Cargo Planet

To celebrate the UAE's space program, the atmosphere and stage beauty of the new retail experience exhibition were designed and created with the theme of exploring the universe and galaxies.


A "cargo planet" installation building will be built in the central area of the new retail exhibition as a landmark building for the new retail summit. The main body of the "cargo planet" is an earth-shaped spherical turntable. A series of galaxies will also be built around the main body to display sponsor brands.

The center of the audience, the focus of vision, the live broadcast center of the world's attention. Invite world-class celebrities to live with the goods. Provide global exposure and sourcing opportunities.


The eastern part of the sphere is for Chinese companies and products, and the sphere part is for companies and products in the Middle East and Africa. The two parts will be used for new retail sales through live broadcasts and delivery activities.


All proceeds are invested in non-zhou charity undertakings, and domestic anchors and overseas celebrities are invited to participate in the invitation and registration of MCN as a unit to participate in the new retail live broadcast and global charity undertakings.

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Summit highlights

4000 square meters of P1 LED, creating the world's most on-site event

The best of the new world: the whole world can only remember the first, no one remembers the second. The new retail venue and exhibition area covers a total of 4000 squares of P1-level LED screens and 360-degree surround signage screens. Its environmental protection and high-tech performance are in line with The theme of the 2020 Dubai World Expo also provides an excellent display opportunity for various companies and brands.

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Glowing Curtain

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Highlights of the Summit:

The World Expo Chinese Food Festival, a beautiful world combined with non-legacy pearls

The time of the summit coincides with the Chinese New Year. The exhibition area will also invite Chinese non-legacy drink culture experts to provide a gluttonous feast with rich Chinese elements for the summit-"Chinese Food Festival"


Good luck in the New Year, combining legacy and beauty to become a beautiful scene of the World Expo.

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